Established in 1991 in Istanbul, Mavi draws its strength from its roots in denimwear as one of the leading brands in the global fashion scene. In 1996, Mavi has started its international journey and today continues to export quality products to many countries, especially the U.S.A., Canada, Germany, Russia, and Australia. Capability to develop premium products through innovation in the denim industry carried Mavi to the premium segment in the international jean market.

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